Your team could get thousands of survey responses when using AskNicely and it’s important to be able to analyze the feedback you're getting at a high level without having to group similar comments manually. 

Themes allow you to automatically categorize responses based on the keywords customers are using in the feedback they give, and overall themes that your team identifies as being important. This lets you quickly see what is making your customers most happy (or unhappy).

The AskNicely default Themes are "price", "service", and "speed", but these can be completely changed based on your company’s needs. If you’re struggling to get jump started on themes and what keywords to choose, then you can navigate to the Statistics page (using the gear icon in the top right of the window) and view common keywords across your customers responses.

You can add these popular keywords to existing Themes, or create new ones.

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