Integrating AskNicely and Marketing Cloud makes sending NPS surveys as part of a customer journey simple.

Connecting AskNicely to Marketing Cloud Journey Builder

The first step when integrating AskNicely and Marketing Cloud is to connect your accounts together. Don't worry: when you connect your accounts, we won't send any action immediately - you'll have a chance to make sure everything is ready to go before sending your surveys.

Make sure you're logged in to both your AskNicely and Marketing Cloud accounts, then do the following:

In Marketing Cloud, under your name in the top right, select Administration.

On the Account tab drop-down, select Installed Packages

Choose 'New', and then give it a name, e.g., ‘AskNicely NPS’.

Head on over to Components, and choose 'Add Component'


Choose 'Journey Builder Activity from the checklist.

Give the new Journey Builder Activity a name, e.g., ‘Send AskNicely NPS Survey’, set the category to ‘Messages’, and use the following format for the endpoint URL: https://<yoursubdomain>.asknice.ly/marketingcloud/

When you create or edit a journey using Journey Builder, you should now see the AskNicely Send Survey activity under 'Messages':

Drag it into your journey, and then click on it.

You will need to add your AskNicely API key here. To find this, in your AskNicely navigate to Cog Wheel > Account > scroll to the bottom of the page and select 'Show Key' as shown below. 

Once you’ve added the API key and activated the journey, you’re done!

Did this answer your question?